What’s Your Plan to Pump Up Engagement in 2019? We invite you to consider video. Companies’ sales and marketing departments are using video more and more to activate their message and engage employees, distributors and customers. Don’t leave video out of your marketing mix because, according to Forbes Magazine, video now accounts for up to … Continue reading “Engage Your Audience with Video”
There are many things to consider when selecting rewards that will engage your employees. Since a lengthy analysis means time and money, we’ve designed this handy checklist to help you choose the rewards that will truly motivate them to work hard and help your business grow.
Can you make your employees feel more valuable with aspirational brands? We think so! Learn how these brands can entice participants to work harder and grow revenue, with our latest article about increasing employee engagement.
We believe that the greatest potential to propel your sales results lies in moving the middle 60-70% of your organization. Recently, we delivered recommendations on how to move the middle of your sales organization by coaching. Here, we’ll further explore this by focusing goals—baby steps, if you will—which can help your sales force gain incremental … Continue reading “Move the Middle. Set Smaller Goals. (Part II)”
Engagement is certainly one of this year’s buzzwords. And there’s good reasoning behind that. The more engaged your customer, meeting/incentive attendee, or stakeholder, the more loyal they will be to your product, and therefore the more valuable they become to you. So, what are the best ways to engage your event attendees and leverage social … Continue reading “Are You Engaging Your Attendees?”
Everyone is familiar with the statistics, but in case the infamous bell curve is new to you, 70% of your workforce falls in the middle — referring to the middle of your company’s revenue earning potential. Let’s refresh. The we are mentioning looks like this: However, did you know that your B players hold the … Continue reading “Move the Middle. Start Coaching.”
Thanks for stopping by! You’ve probably heard that great experiences can motivate people and promote the success of your business. Put your staff on the path to meeting their sales and performance goals, and you’ll move closer to achieving your corporate objectives (ask us about ROI). Here at VIKTOR, that’s our business. We craft and … Continue reading “Incentivize and recognize”
Changes in the way we receive, process and communicate information doesn’t apply just to social media. In fact, technology and social media are driving many of these changes, and they impact every area of our lives. If you want to make sure your meeting and event attendees are actively engaged, here are a few tips … Continue reading “Tips for Engaging Meetings”
VIKTOR proudly welcomes Evan Gekas as Senior Director of Business Development. Evan will be responsible for developing new business opportunities and creating customized meetings and incentive programs for VIKTOR’s new and existing clients. Gekas brings 40 years of experience to VIKTOR, with an extensive background in meetings, incentive travel, and reward programs. He has worked closely … Continue reading “VIKTOR Hires New Senior Director of Business Development”
If you’re taking a trip soon — and we know some who are! — there’s a good chance you’ll encounter a wonderful wine or two along the way…because good wine is everywhere! Whether you consider yourself a fun-loving enthusiast or a savvy connoisseur, the best way to incorporate a winery excursion into your trip is … Continue reading “Tips for Wine Tasting”
Most of us will admit we aren’t crazy about change. We can also agree that most changes, especially big ones, have some type of impact on us. A new study looks closely at organizational change, and confirms what we thought we knew all along: intense change, such as a company merger or a change in … Continue reading “The Effects of Change on Employee Engagement”
The Incentive, Meetings and Events world comes together in Las Vegas every October for IMEX—the largest hosted buyer program in North America. It’s like taking a trip around the world in three days—on your feet! It’s the premier showcase for destinations, hotels, cruise lines, DMC’s, airlines, corporate gifts and premiums—with over 3,100 exhibitors in total. … Continue reading “IMEX: The World at Your Doorstep”
Now, more than ever, incentives are about creating experiences. You don’t necessarily have to go to the most exotic destination or stay at the most exclusive resort. Today’s incentive winners are looking for authentic and destination specific experiences that immerse them in local culture and provide great photo ops for social media posts! So forget traditional … Continue reading “Getting out of Your Comfort Zone”
One of the biggest trends in merchandise these days is that more and more programs are being offered to non-sales employees. Whether it be a safety initiative, wellness or simply employee recognition, the “Incentive Marketplace Estimate Research Study” reports that in 2015, U.S. employers spent $3.2 billion on incentive rewards for non-sales employees. And while … Continue reading “Top Merchandise Awards”
Employee engagement is a measurable degree of an employee’s positive or negative emotional attachment to their job, colleagues and organization that profoundly influences their willingness to learn and perform at work. They genuinely care about the future of the company and are willing to invest discretionary effort. Employee engagement scores also account for as much as half … Continue reading “Employee Engagement: Your Key to Bottom Line Profitability”