Whether you’re hosting a gallery opening or you’re a corporation running a business seminar, it can take a lot of effort to market your event. After all of the planning and preparation that goes into an event, it would be incredibly disheartening to have an event with no attendees. By finding the right event incentives, … Continue reading “Event Incentives That Drive Attendance”

Understanding employee loyalty and guessing how your employees will respond to corporate rewards programs doesn’t have to be a trial-and-error process. Thinking of your employees as customers can be an effective approach to generating enthusiasm and compassion for the company and the brand. With that in mind, we’ve found some programs that customers respond to … Continue reading “8 Types of Customer Loyalty Programs”

The Big List of Employee Activities Is your team’s esprit de corp starting to flag? It could be time to invest in quality team-building activities. Taking a day to refresh your team’s spirit can improve overall performance, which directly affects corporate results. A single day of fun and frolic might not solve every issue, of … Continue reading “31 Corporate Team Building Activities Your Employees Will Love”

Incentive travel is a powerful tool used by company leaders to encourage top performers to keep up the good work. But without an impressive, bucket list-style destination, your best salespeople might not recognize how highly they are valued. Whether you’re planning an international or domestic trip as a sales incentive, consider one of these top … Continue reading “Top Incentive Travel Destinations for 2020”

Your customers are your most important asset, and that’s why it’s worth taking some time to examine your customer loyalty initiatives and how they might be adjusted to drive incremental profit. When distributors hear “contractor loyalty,” they think about travel destinations, employee loyalty, or reward types—and that can be an expensive approach. Achieving contractor customer loyalty … Continue reading “Proven Techniques in Driving Distribution Loyalty”

Any good manager will tell you their employees are the lifeblood of their organization. They’re what makes the machine of business, the interface between the customers and the company, and the face of the product. Yet employee retention can be a problem. The top reason people leave their jobs? It’s not necessarily the lack of … Continue reading “Employee Recognition Programs and Examples”

Corporate culture has changed a lot when it comes to employee retention and perks. Gone are the days of Christmas bonuses and gold watches. Now, the competitive climate of workplace recruitment is rethinking the way businesses handle corporate perks. There are 20 corporate perks that are essential for 2020. Creating a strategy for corporate recognition … Continue reading “20 Corporate Perks You Must Offer in 2020”

Incentive travel is effectively a travel perk used to incentivize or motivate employees or partners. It is often tied to company goals or top performers. In this report from the University of Central Florida Rosen College of Hospitality Management, Goldblatt and Nelson define an incentive event as “a corporate sponsored meeting or trip to reward … Continue reading “What is Incentive Travel?”

Businesses don’t become successful by chance. They do diligent research in order to create effective marketing campaigns. This allows them to break into new markets, establish a presence, and become a go-to source for customers. An effective promotional campaign driven by a rock-solid marketing communications strategy helps make this connection. However, it takes some planning … Continue reading “Marketing Communications Strategy: What It Is and How to Tailor It to Your Company’s Needs ”

The modern workforce is increasingly populated by millennials. They have the IT skills, creativity and energy to keep modern corporations growing successfully. However, keeping these young workers interested and properly motivated can be challenging. Unlike older workers, these young professionals need more than financial incentives to keep them interested in a company. Consistently implementing unique … Continue reading “7 Tips for Building a Corporate Rewards Program for Millennials”