Company Overview

For 36 years VIKTOR Incentives & Meetings has been helping its clients increase revenue and build stronger relationships with its target audience. Our tools are incentive travel, meetings, and incentive reward programs.

What makes VIKTOR different? We sincerely believe that no other company will care as much about your business as we do. On the phone, on-line, and especially on-site, your guests become our guests. And after the first interaction with them, they will have experienced what we call The VIKTOR Touch and we apply it to everything that we do.

Our Mission

  • We apply the VIKTOR Touch to as many people as possible.
  • We provide experiences that motivate people and promote success.
  • We make people happy by sharing care, concern, and respect in all our actions.
  • We create financial well-being.
  • We enjoy long-term relationships.
  • We have fun along the way!

Our Guiding Principles

  1. Great Experiences
    We craft and deliver incentive experiences that motivate people to increase performance and achieve business objectives.
    • We are an incentive travel-driven business.
    • We provide incentive products and services.
    • We understand that our clients are using travel as a strategic weapon to achieve their corporate objectives.
  2. Great Service
    We have three principal customers: the client, their guests, and each other. Everything we do is focused on how to make all of us smile.
    • We go the extra mile; whatever it takes to get the job done.
    • "It's the Little Things" is our mantra.
    • Our customers enjoy the VIKTOR Touch and doing business with us.
    • Our service is constantly improving.
  3. Financial Well-Being
    Profits are the lifeblood of our business. We have a responsibility to provide for our families.
    • We operate at a solid and reasonable level of profit.
    • Each of us is committed to being fiscally responsible in our work.
    • We want to invest our profit in our team, our community, and our company's growth and success.
  4. A Great Place to Work
    Our team comes first; they are the reason for our success.
    • We have fun in everything we do.
    • We support and are accountable to each other; as a team we are successful.
    • Each of us is empowered to take an active part in the business.
    • We thrive on creativity and hard work.
    • Our team enjoys unique benefits and is well compensated.
    • We create a pleasant work environment.
    • We value effective communication that is open and honest.
    • We provide opportunities for professional growth.
  5. Strong Relationships
    Friendly, enduring working relationships are essential to our success.
    • We cultivate rewarding, long-term relationships with our clients.
    • We build meaningful, lasting relationships with our team.
    • We maintain respectful and cooperative relationships with our suppliers.
    • We approach all our relationships with respect and a good attitude.
    • People enjoy doing business with us.
  6. A Place to Learn
    Learning keeps us challenged and leads to improvement.
    • We continuously educate ourselves about our business, our services, and our individual jobs.
    • We teach each other; not only to educate, but to preserve our culture.
    • We utilize industry educational opportunities.
    • We put into practice what we learn.
    • We actively share our knowledge and educate our clients about the services we provide.
    • We educate our suppliers about our company and our clients.
  7. An Active Part of Our Community
    We believe that a business has an obligation to give back to the local community and the industry of which it is a part.
    • Our company supports local businesses and community efforts.
    • We actively encourage our team members to participate in improving our local community.
    • We are known for our industry involvement.
    • Traverse City is our home.


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